11 Rules For Fitness And Business to Celebrate 11 Years of SOF
2026-02-13
We share 11 rules forged from 11 years running a gym and building a community, linking what works in training to what works in business. From consistency and clear goals to measurement, people, patience, and celebration, we map a path you can stick to.
• turn up as the non‑negotiable habit
• surround yourself with good people for pull and accountability
• set clear goals to direct effort and interest
• measure progress and pain to guide decisions
• avoid fads to protect longevity
• know your strengths and build from them
• don’t specialise entirely; shore up weaknesses
• write commitments down and keep promises
• listen to pain points in body and business
• move at a slow, steady, sustainable pace
• celebrate milestones to renew motivation
Be sure to check us out across all forms of social media and subscribe to this channel if you want to stay up to date to the latest episodes and any other anecdotes with which we might share across these video platforms
If you ever find yourself locally in Brisbane, be sure to drop into one of our facilities or down on the Gold Coast in Burley
You can also check us out at scienceoffitness.com.au and see all things relating to what we offer in programming and performance, whether it's online or in person
The Science of Fitness Podcast
Science of Fitness- No. of episodes
- 84
- Latest episode
- 2026-10-23
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Welcome to the Science Of Fitness podcast where we aim to inspire you to live a healthier and more fulfilling life as we share evidence and anecdotes on all things health, fitness, performance, wellness and business.
Hosted by Kieran Maguire, Co-Owner and Director of Science Of Fitness with an Undergraduate degree in Exercise Science and Masters degree in High Performance, the podcast includes guests and friends of SOF from all walks of life sharing their knowledge and stories within their field of expertise.
Join us as we provide listeners with digestible and relatable educational tools and entertaining stories to inspire a healthier and more fulfilling life.