THE YARD GYM uses digital and marketing to stay ahead
2025-03-11
In this episode of BackYard Sessions, we’re sitting down with our OG digital marketing queen, Jess Buxton.
Now Head of Digital for The Yard Gym. Jess has been leading the charge in digital from day one, and now she’s taking TYG to new heights.
We dive into how she uses AI, digital strategy, and marketing innovation to keep The Yard Gym ahead of the game.
TYG PODCAST
THE YARD GYM- No. of episodes
- 17
- Latest episode
- 2026-09-10
Where can you listen?
Apple Podcasts
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Conversations between the founder of one of the fastest growing franchises “THE YARD GYM”, Dan Bova and the people who he believes are paving the way, setting standards, and changing the game. From elite athletes, to franchisees, and everyone in between. THE YARD is defining a new era in the fitness industry, so buckle in and jump on board, because you don’t want to miss out on this ride.